by Zeke Sexauer, on October 22, 2019

A well-formulated data strategy requires that buyers and sellers have full visibility into what has been bought and sold, from and by whom, and for how much. This can be …

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Topics:Narrative Features

by Zeke Sexauer, on October 10, 2019

Identity resolution is the process of connecting multiple identifiers across devices and channels to build a cohesive, omnichannel view of individual consumers. In this era of people-based marketing, getting identity …

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Topics:AcquireIdentity

by Nick Jordan, on October 1, 2019

How to use third-party data to bring focus to who your customers actually are Understanding your customer is paramount to any successful growth strategy, and data acts as the building …

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Topics:AcquireInsights