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Every successful enterprise wants to rake in as much revenue as possible in order to continue to thrive and grow. However, many organizations aren't aware that the data they collect …

One major part of operating a successful enterprise is constantly discovering new knowledge and insights that can improve and elevate your business. The more information that you collect and analyze …

This is a guest post contributed by predictive marketing data innovator AnalyticsIQ. Brands have a seemingly endless number of options when it comes to audience data attributes, especially via data …

With Narrative’s new integration, you can now deliver your audience data directly to The Trade Desk for advertiser activation. The Trade Desk is the world’s largest independent demand-side platform. Advertisers …

Dataset Manager is your one stop shop for analyzing and understanding the underlying structure of your data. In the Dataset Manager app, a few updates have been made that allow …

The Challenge The Harris Poll, part of the Stagwell Group, is a global market research and consulting firm that provides insights and digital tools through data. Harris Poll is one …

Seventy-two percent of economists expect the next US recession will begin by the middle of next year, if it hasn't already started. The looming threat of a recession is making …

Your data strategy should be as unique as your business. The evolution of your company’s data strategy influences everything in your organization from products to marketing to culture. Having full …

Buyers can now automatically create Custom Audiences in Facebook Ads Manager from data purchased with Narrative The Facebook Connector is now live as a brand new app. This connector will serve as a …