by Brenna Dilger, on September 16, 2022
Your data strategy should be as unique as your business. The evolution of your company’s data strategy influences everything in your organization from products to marketing to culture. Having full …
Read Storyby Brenna Dilger, on September 15, 2022
Where is your audience going and how often are they going there? Which stores or locations do your customers prefer and which ones do they avoid? What are peak times …
Read Storyby Narrative, on August 30, 2022
Buyers can now automatically create Custom Audiences in Facebook Ads Manager from data purchased with Narrative The Facebook Connector is now live as a brand new app. This connector will serve as a …
Read Storyby Brenna Dilger, on August 11, 2022
As a Chief Financial Officer, you’re always looking for ways to improve the financial performance of your company. One of the key components that impacts the financial performance of your …
Read Storyby Narrative, on July 26, 2022
Narrative allows IdenX to cherry-pick the data they need from hundreds of billions of raw data points and from multiple suppliers at once. The Challenge IdenX helps companies deliver exceptional …
Read Storyby Narrative, on July 26, 2022
Buyers can now specify geofenced areas as a requirement for their data purchases through Buyer Studio. Instead of being limited to international, federal, and local boundaries such as specific states or …
Read Storyby Brenna Dilger, on July 18, 2022
It’s becoming more important every year for organizations to actively participate in the flourishing data commerce market. In fact, an estimated 50% of organizations are taking steps to monetize their …
Read Storyby Brenna Dilger, on July 6, 2022
It’s no secret that one of the biggest assets your company has to offer is its data. By now, most business professionals have heard the phrase “data is the new …
Read Storyby Narrative, on June 28, 2022
Data stream row count and cost estimates in Data Shops and Data Streams Marketplace Now both sellers and buyers will be able to transact data with even more transparency. Sellers …
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