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Your data strategy should be as unique as your business. The evolution of your company’s data strategy influences everything in your organization from products to marketing to culture. Having full …

Where is your audience going and how often are they going there? Which stores or locations do your customers prefer and which ones do they avoid? What are peak times …

Buyers can now automatically create Custom Audiences in Facebook Ads Manager from data purchased with Narrative The Facebook Connector is now live as a brand new app. This connector will serve as a …

As a Chief Financial Officer, you’re always looking for ways to improve the financial performance of your company. One of the key components that impacts the financial performance of your …

Narrative allows IdenX to cherry-pick the data they need from hundreds of billions of raw data points and from multiple suppliers at once. The Challenge IdenX helps companies deliver exceptional …

Buyers can now specify geofenced areas as a requirement for their data purchases through Buyer Studio. Instead of being limited to international, federal, and local boundaries such as specific states or …

It’s becoming more important every year for organizations to actively participate in the flourishing data commerce market. In fact, an estimated 50% of organizations are taking steps to monetize their …

It’s no secret that one of the biggest assets your company has to offer is its data. By now, most business professionals have heard the phrase “data is the new …

Data stream row count and cost estimates in Data Shops and Data Streams Marketplace Now both sellers and buyers will be able to transact data with even more transparency. Sellers …