by Aaron Venar, on May 16, 2019
Time to market can affect your ability to compete. In 2018, the global revenue for data sales was $19.2 billion. Eighty percent of data buyers expect to spend more in …
Read Storyby Tyler Putterman, on May 1, 2019
As browsers move to block of third-party cookies, brands must shift strategy The end (of cookies) is near! Winter is coming (for everyone that uses cookies)! Are you prepared for …
Read Storyby Matthew Tornatore, on April 4, 2019
The mobile app ecosystem is crowded and everyone is looking for an edge. Mobile marketing campaigns rely heavily on customer data, but that data all originates from within, meaning its …
Read Storyby Nick Jordan, on March 11, 2019
Achieving the promise of the data economy Data is the new oil has become such a common refrain that one might think the phrase has been with us since the …
Read Storyby Nick Jordan, on March 7, 2019
Sustainable data enrichment strategies need to focus on data quality, compliance, and transparency Suddenly it’s become very popular to say you’re going on a data fast. Indeed, recently there’s been …
Read Storyby Nick Jordan, on March 4, 2019
Data practitioners need to focus on data quality, transparency, and compliance to keep up There’s no denying data’s immense power... and its current limitations. Data is increasingly one of the …
Read Storyby Yael Elmatad, on June 13, 2017
Too much of a data scientist's time is focused on data cleansing, and not enough on the math. As a former computational chemist, I rode into the world of data …
Read Storyby Madeline Power, on May 9, 2017
A modern data acquisition technology stack allows you to maximize your data enrichment capabilities The process that companies go through to select a data partner is flawed. The data bake …
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