by Brenna Dilger, on January 26, 2023
Retail media is a rapidly growing industry, with retail media ad sales in the US alone estimated to reach $40 billion this year and more than double over the next …
Read Storyby Brenna Dilger, on November 30, 2022
Every successful enterprise wants to rake in as much revenue as possible in order to continue to thrive and grow. However, many organizations aren't aware that the data they collect …
Read Storyby Brenna Dilger, on October 27, 2022
Quickly and easily onboard and deliver audiences to The Trade Desk for advertiser activation. The Trade Desk is the world’s largest independent demand-side platform. Advertisers use The Trade Desk’s platform …
Read Storyby Brenna Dilger, on July 6, 2022
It’s no secret that one of the biggest assets your company has to offer is its data. By now, most business professionals have heard the phrase “data is the new …
Read Storyby Brenna Dilger, on June 15, 2022
Congratulations, you’ve started an online data store and are actively selling your valuable data products! However, getting your ecommerce data shop up and running is only half the battle. Once …
Read Storyby Brenna Dilger, on January 19, 2022
If you’ve started an ecommerce data business in order to capitalize on the growing data monetization market, you know that one of the most important steps in selling your data …
Read Storyby Brenna Dilger, on December 8, 2021
So you want to start a lucrative data business? You’ve come to the right place! Launching an e-commerce data business is an exciting way to create a new source of …
Read Storyby Brenna Dilger, on November 11, 2021
Data monetization allows your organization to unlock the external value of your company’s internal data. The data that your company has collected and used for internal purposes can actually be …
Read Storyby Brenna Dilger, on October 13, 2021
The new data economy is a feast of information and organizations are not only hungry for data; they are serving it up too. Data exchanges are creating a data boom …
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